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Brands Are Only as Strong as the Weakest Link in Their Supply Chain

Brands Are Only as Strong as the Weakest Link in Their Supply Chain

The COVID pandemic has been a test of the tensile strength of global supply chains; but it is by no means a final exam. The long-term challenge of climate change will continue...

Social Media Analytics: A Guide To Get Started

Social Media Analytics: A Guide To Get Started

Social Media Analytics: A Guide To Get Started Learn more about your social media marketing and advertising efforts with social media analytics. SEJ STAFF Content Writer at...

How can FMCG brands survive the cost of living crisis?

How can FMCG brands survive the cost of living crisis?

How can FMCG brands survive the cost of living crisis? At what level is grocery inflation and how is it predicted to rise? To what extent are shoppers cutting back/switching to...

Why partnerships are the biggest investment brands should make this year

Why partnerships are the biggest investment brands should make this year

The following is a guest post by Jon Stimmel, chief growth officer at Sabio Holdings. Opinions are their own. We’re a couple months past the first in-person Cannes Lions...

8 Company Branding Tips for a Healthy Public Image

8 Company Branding Tips for a Healthy Public Image

8 Company Branding Tips for a Healthy Public Image 8 Company Branding Tips for a Healthy Public Image Branding is the personality and voice of a business and the face of...

Generating Positive Word of Mouth on Twitter

Generating Positive Word of Mouth on Twitter

We’ve all seen brands that get so much love and attention on social media. We’ve even praised and vouched for our favorite brands. Why do we do that? And how can we get other...

Why the media industry embraces martech transformation to win over consumers

Why the media industry embraces martech transformation to win over consumers

Opinions expressed in this article are those of the sponsor. Search Engine Land neither confirms nor disputes any of the conclusions presented below. Think about this for a...

The Death & Afterlife of Content Marketing [Podcast]

The Death & Afterlife of Content Marketing [Podcast]

In content marketing, trust is the most critical factor. But with all the updates happening now, will this still hold, and will content marketing die off soon? Vitor Peçanha,...

Google wants to take on Dolby with new open media formats

Google wants to take on Dolby with new open media formats

Janko Roettgers September 21, 2022 Google is gunning for Dolby Atmos and Dolby Vision: The company is looking to introduce two new media formats to offer HDR video and 3D audio...

4 Strategies to Level Up Your Personal Branding

4 Strategies to Level Up Your Personal Branding

While you might not think of yourself as a brand, the way you present yourself to the world, whether online or in person, is your personal branding.  Like a business, you need...

Made on YouTube: supporting the next wave of creative entrepreneurs

Made on YouTube: supporting the next wave of creative entrepreneurs

Made on YouTube: supporting the next wave of creative entrepreneurs Made on YouTube: supporting the next wave of creative entrepreneurs By Amjad Hanif Vice President of Creator...

House of personal brands

House of personal brands

The cruelest part of the end of summer is a compressed week on the other side. The way to make it more frenetic: prepare to move homes. I wouldn’t recommend it. Thanks to...