A Company is only as strong as its weakest link, which is why we work hard to ensure we are strong in all areas. At the core, we believe it’s people, products, and processes that make companies great. Add to these great clients, and that’s when the magic happens.
We offer our clients talent in many disciplines, from planning, strategy, design, production, manufacturing, execution, and measuring success.
When you come to Black Rock Branding, we take care of you and your needs as if they were our own.
We are a brand-building company founded in Lexington, South Carolina, in 2010, with a nationwide footprint centered on consumer needs.
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Back in the good old days, I remember the typical sales training programs I taught were two weeks long. As time has gone by, and based on the demands of my customers, I have...
05/30/2023
Branding: where marketing meets design is a creative flirtation from which lasting business results are born. At least that’s as it should be. But are brands and their...
05/30/2023
Not all sales training works. In fact, research by Gartner found that sales reps only remember 13% of the information a month after their sales training. Motivation plays a big...
05/29/2023
If you’re new to the web, in a digital role, or are modernizing your business’ presence online, you likely hear a lot of acronyms and jargon. Content management systems (or...
05/29/2023
According to ES Research, between 85% and 90% of sales training has no lasting impact after 120 days. At the same time, companies are spending billions of dollars on sales...
05/28/2023
Customers still have high expectations for how companies deliver experiences. How good are they at applying insights from the data they have access to? Losing sight of the...
05/28/2023
Our Core Values What We Do Now I may be dating myself here; but can you remember the old ice cream bar jingle for “Klondike Bars©”, it went like this; “What would you do for a...
05/28/2023
Let’s face it, we all make bad hiring decisions. While we may strive for sifting and recruitment strategies that leave us with rock star sales reps, it’s never bulletproof. Even...
05/28/2023
Amazon.com Inc. will let brands and merchants send marketing emails to shoppers, a risky bid to boost sales that could inundate inboxes with spam. The company announced the...
05/27/2023
Branding and Marketing professionals are very interested in the popularity of their product – especially in matters of litigation. But, how can they accurately measure how...
05/27/2023
US lawmakers have asked the Director of National Intelligence Avril Haines to investigate whether "foreign weaponization" of widely available adtech data poses a national...
05/27/2023
How do you stand apart from the competition in a challenging market? We’re doing something different for a series of 5 Minute Sales Training. We’re bringing on some experts to...
05/27/2023
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